Gift & Incentives

Overview

The gift-giving market is larger than $100 billion. Consumer gift cards are a growing phenomenon as these cards are being used as a replacement for traditional paper gift certificates. Consumers have strongly adopted this product awareness and usage of gift cards is growing rapidly. Consumers appreciate the added convenience that a branded gift card delivers, making these programs more attractive than individual store-sponsored gift cards, or paper based certificates. Corporations have also adopted gift cards as an employee incentive, corporate gift and promotional product. EMerchants has developed a truly turnkey gift card product to allow issuers to take advantage of this opportunity.

Gift Card Features and Benefits

The EGift™ Card is a prepaid debit card that is purchased by a gift-giver and presented to a gift recipient for their use. The account is personalized with the recipient’s name and can be used up to the available funds value wherever traditional credit cards are accepted worldwide. EMerchants can work with an issuer to create a gift card program that meets their sales goals. The gift card can be used as a consumer product or corporate product.

Product Features:

• Prepaid Debit Card Gift packaging for delivery
• Accepted at any EFTPOS merchant
• Message from gift giver on card and card carrier
• Choice of card designs
• Pre-denominated or gift-giver defined value

Distribution Methods:

• Issuer-branded website
• Bulk commercial sales

Consumer Benefits:

• Convenience for the gift giver and recipient
• Ability to use in store wherever typical cards are accepted
• Flexibility as where to spend the gift

Issuer Benefits:

• New revenues from existing customers - consumers or commercial clients
• Revenue opportunities from fee revenue
• Cost-effective web and telephone delivery
• Turnkey solution from EMerchants
  
• Rapid implementation and low start-up costs